If you use a tool like Mangool’s SERP Checker, it will tell you if there is a map pack, and give you a preview screenshot of the map. For the first: Can you tell if a given search has a 3-pack map without doing an actual Google search? Or will this vary by location? If you are searching for services in a city (such as “HVAC contractor in Duluth MN”), and that city is down the road from you, the map will show either results from near the center of the city, or whatever is near your location. The 3-pack map at the top of local search results most often goes by what is closest to you (if you searching a generic term like “HVAC contractor”). While you can add different service areas (cities, counties, states) in GMB, that usually doesn’t affect the map. Many people ask this because they want to come up in the 3-pack map when people search from different surrounding areas. Can You Set Multiple Service Areas In Google Business Profile? To do that, you’ll have to concentrate on improving the quality of your website, creating more targeted content for customers at every stage of the marketing funnel, getting industry-specific links back to your website, and building a stellar reputation online.
Your best bet for coming up in a nationwide search is to focus on the organic results - the ten normal links that come after the map at the top of Page One. I know many businesses have wondered about that - if setting their service area to a super-wide area will mean they will get calls from across the country. In recent years, that local pack map has gotten even more hyper-local. The map usually returns the closest businesses that fit the search query. That 3 pack map at the top of search results is primarily for local results. “If set our service area on Google Business Profile statewide, or countrywide, will people across the country see our business in the map at the top of Page One of Google when they search for our type of product?” I hear variations of this question a lot. Instead, you’ll have to enter postcodes, cities, counties, or states in Google My Business. If you already entered a service radius, you won’t be able to change it using the old method. Note: You can no longer set your service area as a radius distance around your business. If any of these apply, you’ll probably want to set a service area on your Google Business Profile page, instead of using the default address alone.
Perhaps you service an area surrounding your office, but you also see clients in that office? What if you’ve been using a UPS Store mailbox to have a presence in that large city down the road from you? But your rankings there have started to slip? Let’s say you’ve already done a reasonable amount of SEO work, and your business is ranking pretty well when people search for “ + ”.īut what if your city is small? And you want to show up in search results when people in the larger city near you search for your service? Your Google Business Profile page is where customers leave you Google reviews, and you can add various information, like your phone number, hours of operation, and address. Google Business Profile is an important piece of local SEO. If you have a physically located business, you should undoubtedly have a Google Business Profile page for your company. Website Facebook Twitter LinkedIn Instagram YouTube
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